PFAs in conventional dog shampoos can harm your dog’s health over time. Switch to Pooey Mu’s natural, PFA-free dog shampoos to safely cleanse, soothe, and nourish your dog’s coat while avoiding harmful chemicals—perfect for sensitive skin and long-term wellbeing.

Is decyl glucoside safe for dogs? Yes — it’s gentle and plant-based. At Pooey Mu, we use ultra-mild, COSMOS-certified surfactants — Lauryl Glucoside, Disodium Cocoyl Glutamate, and High-Purity Cocamidopropyl Betaine — to cleanse without stripping, soothe sensitive skin, and leave coats soft, shiny, and balanced.

Building Pooey Mu, my luxury natural dog-care brand in Corsica, revealed how different the French and American startup worlds really are. From navigating French bureaucracy, strict regulations, and working in a non-native language, to overcoming real startup challenges like facility changes and design delays, every step strengthened both the brand and the entrepreneur behind it.

Corsica’s rare botanicals, including wild Immortelle and maquis essential oils, combined with France’s high cosmetic standards, allow us to create safe, plant-based, and truly luxurious grooming products for dogs. Early recognition in Corse-Matin, nominations at CosmoPet, and interviews with Formula Botanica highlight our credibility and expertise.

This article shares the journey of building Pooey Mu in France and why every challenge has made our brand stronger, more credible, and more committed to delivering exceptional natural grooming rituals for pets.

Behind every glossy coat is healthy skin — and the right shampoo makes all the difference. Learn why natural, well-preserved, plant-based shampoos and detangling creams outperform harsh chemical ones, and how new EU REACH laws are redefining pet care standards.

Corsican Gold for Sensitive Skin

In the heart of Corsica, the Island of Beauty, blooms a golden flower known as Immortelle — celebrated for its soothing and regenerating powers. At Pooey Mu, we’ve infused this rare essential oil into Carezza di Cane, our ultra-gentle shower cream for puppies and sensitive dogs.

Rich in natural actives, Immortelle helps calm irritation, reduce odors, and bring back softness and shine — safely and naturally. Made with 99% natural ingredients and crafted in Corsica, Carezza di Cane transforms bath time into a ritual of care and calm, leaving your dog radiant, relaxed, and beautifully clean.

A touch of Corsican luxury — for the ones you love most.